Creator
support
designed to
feel in house
Sugar Rim works as a true extension of your marketing function, hands-on strategy and execution aligned with your priorities, timelines, and goals.
Services
What We
Do
We partner with lean, growth-focused teams to build and scale influencer and UGC programs.
We build and run influencer programs end to end. This includes creator sourcing and casting, campaign and program structure, creative direction, ongoing communication, and delivery management. Everything is designed to integrate smoothly into your broader marketing efforts and internal workflows.
Our Approach
How We
Work
Led by Experienced Operators
We lead and execute influencer programs the way in-house teams do. Clients work directly with experienced operators who have built and scaled creator programs internally and understand real-world constraints, tradeoffs, and priorities.
Embedded With Your Team
We function as an extension of your marketing team, not an outside vendor. That means integrating into your existing tools and workflows where they exist, and helping establish structure where it does not.
Focused and Intentional Programs
We do not believe in bloated scopes or unnecessary services. Our work is intentionally focused on what your team actually needs to launch, scale, or improve influencer and UGC programs in a sustainable way.
Built for Long Term Scale
We specialize in building foundations, not just running campaigns. From early structure to ongoing iteration, we help teams develop influencer and ambassador programs that can grow thoughtfully over time.
Performance Informed Decisions
Creative and program decisions are guided by performance and feedback. We track what is working, share insights, and refine strategy so each cycle improves on the last.
Our Work
Content that
converts
From performance UGC to long-term ambassador programs — we build creator content designed to perform across every placement.
Portfolio and full case studies available upon request.
Clients Have Included
Social Proof
What Clients
Say
"Courtney delivered a true end-to-end influencer solution. From sourcing the right creators to managing briefs, reviewing content, and negotiating contracts, she handled it all with a clear understanding of our goals, budget, and usage needs. Her recommendations were strong, and her execution made the process seamless."
Regina Conway
VP of PR, Slickdeals
"Working with Courtney has been exceptional. She helped us secure key partnerships, negotiate strong deals, and build meaningful relationships with the most important Deaf creators. Her professionalism and dedication contributed directly to the great results we achieved together."
Andrea Cerio
Head of Marketing, Lingvano
The Team
Meet
Sugar Rim
Founder & CEO
Courtney Rice
Courtney brings deep expertise from managing influencer programs for brands like Slickdeals, Dollar Shave Club, Noteworthy, Lingvano, Proven Skincare, Nourish, and more. She specializes in building thoughtful partnerships, creative strategy, and high-performing UGC programs.
Co-Founder & CCO
Ben Rhinesmith
Ben brings a creator's eye, with hands-on experience producing and editing content for brands like United Airlines and Mockingbird, plus a wide range of work across tech, finance, lifestyle, and CPG. He's also an experienced podcast producer and editor.
"We combine strategy + creativity + execution under one boutique roof."
We operate as an extension of your team, the people who show up, think with you, problem-solve with you, and genuinely care about your brand's success.
Just two people committed to doing really good work with really good people.
Let's Work Together
Let's build something that feels good and performs.
Tell us what you're working on. We'd love to help.
Get in Touch